<h2>1. Introduction</h2> <p>Welcome to Velvet Wall Studio's Privacy Policy. We are a boutique house painting company based in Norwich, UK, committed to protecting and respecting your privacy in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. This policy explains how we collect, use, disclose, and safeguard your personal data when you interact with us, whether online, by phone, or in person.</p> <p>Please read this policy carefully to understand our views and practices regarding your personal data and how we will treat it. By engaging with Velvet Wall Studio, you agree to the collection and use of information in accordance with this policy.</p>
<h2>2. Data Collected</h2> <p>We collect various types of personal data to provide our services effectively and communicate with you. The types of data we may collect include:</p> <ul> <li><strong>Identity Data:</strong> such as your name and title.</li> <li><strong>Contact Data:</strong> including postal address, email address, and telephone numbers.</li> <li><strong>Service Data:</strong> details relating to your property, painting requirements, preferences, and project specifications.</li> <li><strong>Financial Data:</strong> payment information such as bank account or card details, where applicable.</li> <li><strong>Technical Data:</strong> IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access our website.</li> <li><strong>Marketing and Communications Data:</strong> your preferences in receiving marketing from us and your communication preferences.</li> </ul> <p>We collect this data directly from you when you provide it via enquiry forms, emails, telephone calls, or in person. Some technical data may be collected automatically through cookies and other tracking technologies (see Section 4).</p>
<h2>3. Purposes and Lawful Bases</h2> <p>We process your personal data for the following purposes and only where we have a lawful basis to do so under UK GDPR:</p> <ul> <li><strong>To provide and manage our painting services:</strong> including preparing quotes, scheduling work, and completing contracts. Our lawful basis is performance of a contract or to take steps at your request prior to entering into a contract.</li> <li><strong>To communicate with you:</strong> responding to enquiries, providing customer support, and managing bookings. Our lawful basis is legitimate interests and/or performance of a contract.</li> <li><strong>To send marketing communications:</strong> with your consent where required, or otherwise based on our legitimate interests in promoting our business. You may opt out at any time.</li> <li><strong>To comply with legal obligations:</strong> such as financial record-keeping and regulatory requirements.</li> <li><strong>To improve our website and services:</strong> including analysing usage data to enhance user experience. Our lawful basis is legitimate interests.</li> </ul>
<h2>4. Cookies and Technical Data</h2> <p>Our website uses cookies and similar technologies to collect technical data about your visit, which helps us improve our site and services. Cookies are small text files placed on your device by your web browser.</p> <p>Types of cookies we may use include:</p> <ul> <li><strong>Essential cookies:</strong> necessary for the website to function properly.</li> <li><strong>Performance cookies:</strong> collect anonymous information on how visitors use the site.</li> <li><strong>Functionality cookies:</strong> remember your preferences and settings.</li> </ul> <p>You can control or disable cookies through your browser settings; however, this may affect your experience on our website.</p>
<h2>5. Third-Party Processors</h2> <p>We may engage trusted third-party service providers to assist with analytics and advertising purposes, including but not limited to Google Analytics, Facebook Pixel, or other similar platforms. These processors handle your data only under our instructions and in compliance with UK GDPR.</p> <p>We do not sell your personal data to third parties. Where we transfer data to third parties for processing, we ensure appropriate contractual safeguards are in place.</p> <p>If you wish to manage or restrict the use of your data by these third parties, you may do so by adjusting your cookie preferences or using opt-out tools provided by those services.</p>
<h2>6. International Transfers</h2> <p>Your personal data is primarily stored and processed within the UK. In some cases, data may be transferred to or accessed by third-party processors outside the UK or European Economic Area (EEA).</p> <p>Where such transfers occur, we ensure they are protected by appropriate safeguards, such as standard contractual clauses approved by the UK Information Commissioner’s Office (ICO), to maintain an adequate level of data protection.</p>
<h2>7. Retention and Security</h2> <p>We retain your personal data only for as long as necessary to fulfil the purposes for which we collected it, including to meet legal, accounting, or reporting requirements.</p> <p>When determining retention periods, we consider factors such as the nature of the data, our contractual obligations, and any applicable statutory requirements.</p> <p>We implement appropriate technical and organisational measures to safeguard your data against unauthorised or unlawful processing, accidental loss, destruction, or damage. These measures include secure servers, encryption, access controls, and staff training on data protection.</p>
<h2>8. UK GDPR Rights</h2> <p>You have certain rights under UK GDPR regarding your personal data, including:</p> <ul> <li><strong>Right of access:</strong> to obtain confirmation of whether we process your data and access to the data held.</li> <li><strong>Right to rectification:</strong> to correct inaccurate or incomplete data.</li> <li><strong>Right to erasure:</strong> to request deletion of your data where there is no lawful reason to retain it.</li> <li><strong>Right to restrict processing:</strong> to limit how we use your data in certain circumstances.</li> <li><strong>Right to data portability:</strong> to receive your data in a structured, commonly used format.</li> <li><strong>Right to object:</strong> to processing based on legitimate interests or direct marketing.</li> <li><strong>Rights related to automated decision-making and profiling:</strong> if applicable.</li> </ul> <p>To exercise any of these rights, please contact us using the details in Section 10. We may need to verify your identity before fulfilling your request. Please note that some rights may be limited where exceptions or exemptions apply under the law.</p>
<h2>9. Children</h2> <p>Our services and website are not directed at children under the age of 16. We do not knowingly collect personal data from children without parental consent.</p> <p>If you believe we have collected data from a child under 16 without such consent, please contact us immediately so that we can take appropriate steps to delete the information.</p>
<h2>10. Changes and Contacts</h2> <p>We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We encourage you to review this policy periodically. Any significant changes will be communicated via our website or other appropriate channels.</p> <p>If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please contact us:</p> <p> <strong>Velvet Wall Studio</strong><br> 15 Gentleman's Walk<br> Norwich NR2 1NA<br> United Kingdom<br> Email: <a href="mailto:[email protected]">[email protected]</a><br> Phone: +44 1603 496 0123 </p>
Contact
Questions about this policy can be sent to [email protected] or by post to 15 Gentleman’s Walk, Norwich NR2 1NA, UK.